easy.fun was built on the opposite premise. If trading is already emotional, competitive, and public, then stop pretending it is a monk activity and turn it into a multiplayer arena where skill, strategy, and reputation actually matter.
Founded in 2025 by Jasper De Maere and Cam Darlington, easy.fun launched publicly in late 2025 as a social first, gamified crypto trading platform built on Hyperliquid. The idea was not to dumb trading down, but to make professional grade execution feel social, accessible, and fast. Think less lonely terminal, more trading floor energy, except the floor is global and the clock never stops.
The company just closed a $2M seed round led by Mirana Ventures, the venture arm of Bybit, alongside a syndicate of 20+ strategic angels that include C suite executives, unicorn founders, and General Partners from other funds. The announcement dropped December 23rd, 2025, right as the product moved from private beta in November to full public momentum.
easy.fun calls itself an on chain trading arena, and that is not branding fluff. Users trade derivatives in a ranked environment, climb leaderboards, form squads, copy top performers known as Gladiators, and compete in global tournaments that feel closer to esports than spreadsheets. Trading stops being a private struggle and starts behaving like a sport where performance is visible and repeatable.
The tech choices explain the confidence. Built on Hyperliquid, the platform delivers low latency execution with zero gas fees for order placement. Turnkey powers non custodial embedded wallets, while passkeys and biometric login remove seed phrases entirely. You sign up in seconds, not hours, and you trade without feeling like you need a PhD in wallet hygiene.
The leadership bench reflects that blend of market rigor and product instinct. Jasper De Maere brings institutional structure from Wintermute and research depth from Outlier Ventures. Cam Darlington operates out of Shenzhen, driving delivery and growth with a social platform mindset. Wentao Li oversees trading mechanics with a physics trained precision, while Liz Zhang scales global digital marketing across Web3 and AIGC channels.
easy.fun sits at the intersection of the multi-trillion dollar derivatives market and the emerging SocialFi layer, aiming straight at traders who bounce between Discord for signal and exchanges for execution. Squad Wars, creator monetization, and global tournaments are not side features. They are the thesis. Trading as a shared discipline, not a lonely habit.
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