On Me just secured a $6M seed round, and it lands with the kind of authority you feel in your chest before you hear it. The gift card market has been stuck in a time capsule for decades, but Darragh Meaney and Sitar Harel saw through the plastic fog and built a platform that treats gifting like a living, breathing interaction instead of a barcode on life support. When 76K+ people have already sent or received gifts through a product that only launched in late 2023, you know the signal is stronger than the noise. The growth sits around 50% MoM, which is the kind of acceleration you cannot fake, especially when 21% of users are already looping back for more.
NFX led the round, and when someone like Pete Flint steps onto your board, the room feels different. Investors like Lerer Hippeau and Focal VC returning for another swing says just as much. This is a bet on product, on precision, and on a team with enough Google and Apple DNA to build something that moves fast without breaking trust. On Me’s integration with Apple Pay, Google Pay, and the 5-year Mastercard partnership gives the platform enterprise grade rails without the enterprise grade friction. That is how you scale 2K+ retailers into a curated universe while keeping the experience light enough for users and heavy enough for partners.
What makes On Me stand out is not just the curation of 70+ interest based gift categories. It is the way the team turned gifting into expression. Video messages, photos, GIFs, smooth redemption across a network instead of a single store. It feels less like a transaction and more like a moment. Daniel Li brings the kind of engineering craft that helped shape iOS features millions interact with daily, and Neil Shankar layers design thinking that turns complex flows into intuitive paths. That is the type of team that does not just ship features, they ship culture.
Fortune 500 companies are already leaning in for corporate gifting, because no one wants to mail another hoodie to an employee who lives 1K miles away from HQ. On Me lets companies send gifts people actually want, while offering retailers zero-cost customer acquisition and real engagement insights. As the team expands into experience based gifting, the horizon widens into skydiving, classes, tastings, travel, all the memory-making stuff that turns a gift into a story worth telling.
In a $450B U.S. market and a global gifting economy racing toward $2T, On Me is not trying to be loud. It is trying to be right. And right now, it is.
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