Straight outta stealth and straight into the spotlight, 2wai isn’t just another AI startup, it’s building something so uncanny it borders on sci-fi, minus the dystopia. Their HoloAvatars talk, move, and think with you, not at you, and they’re doing it in real-time, across 40+ languages, on your device. Not some cloud-lagged, server-farmed puppet show. We’re talking edge-processed, lip-synced, emotionally fluid avatars that don’t glitch when your WiFi sneezes.
Founded in 2024 by Russell Geyser, a Hollywood vet and startup shark with three public exits and a private equity play, and Calum Worthy, a creative powerhouse with 25 years of fan-fueled storytelling and a résumé that reads like a late-night IMDb binge, 2wai is taking the conversation literally to the next dimension. Think entertainment, education, and branded interactions reimagined with avatars you can talk to, not just look at.
Backed by a cool $5M pre-seed from friends and family (the kind with taste and cash), 2wai is scaling fast. Their team of 33, 24 engineers and 9 in biz dev, is already powering use cases that make Siri feel like a fax machine. BT is rolling their tech into 300+ schools across the UK. IBM has a HoloAvatar version of Watson showing off in London. Globe Telecom is in the mix. And for the NFT crowd still clinging to JPEGs like it’s 2021, they created the first conversational avatar for Bored Ape 1059.
But here’s where it gets wild. These avatars are built from a 3-minute smartphone capture. No studio, no CGI. Just you, your phone, and 2wai’s proprietary FedBrain tech keeping the conversation locked, loaded, and brand-safe. Infinite convo scale, hyperreal expression, privacy baked in, and integration-ready with OpenAI, Meta, Google. Pick your LLM weapon of choice.
This isn’t about chasing the metaverse. This is about making every fan interaction, classroom, or customer engagement feel like a one-on-one with something real. And that’s not just disruptive. That’s unforgettable.
The next phase? A global pop-up studio opens June 28 at 8215 Melrose. SDKs and APIs are dropping. Education deals scaling. Celebrity avatars incoming. Revenue-sharing models already taking shape.
