Some companies sell software. Some sell artificial intelligence. Guidde sells clarity. And in an era where enterprise tools multiply like rabbits on espresso, clarity is the real currency. Guidde just locked in $50M in Series B funding, led by PSG Equity, with strategic firepower from monday.com and continued conviction from Norwest Venture Partners, Entrée Capital, Qualcomm Ventures, and Inkberry Ventures. That is not a cap table. That is a vote of confidence from operators who understand that artificial intelligence without adoption is just expensive wallpaper.
Congratulations to Yoav Einav, Co-Founder and CEO, and Dan Sahar, Co-Founder and CTO, for building something that enterprises actually use. Not talk about. Use. Over 4,500 customers. 3 consecutive years of 3x annual revenue growth. Retention north of 90%. Those numbers do not whisper. They clear their throat and command the room.
Guidde sits in the tension every enterprise feels but rarely articulates. Companies buy Salesforce, Workday, ServiceNow, SAP. Then they spend the next 3 years explaining to humans how to use them. And now they are trying to train artificial intelligence agents on those same systems. That is where Guidde earns its name. It guides. It observes real employee workflows across more than 50,000 applications and turns them into video-based, multi-format documentation in minutes. Not theory. Not static PDFs. Living knowledge delivered inside the apps where the work actually happens.
The poetry here is practical. Train the humans. Train the artificial intelligence. Let both learn from the same source of truth. When PSG says knowledge infrastructure is the blocker to artificial intelligence adoption, they are not being philosophical. They are being surgical. If the machine does not understand how your business actually runs, it is just guessing with confidence. Guidde captures how work is done and turns it into repeatable, scalable instruction. That is leverage.
And look at the customer roster. Anheuser-Busch. Bayer. Nasdaq. Yahoo. SentinelOne. This is not a sandbox experiment. This is enterprise muscle choosing a smarter way to onboard, train, and scale.
The broader takeaway for founders is simple, even if the execution is not. Build where the friction lives. Guidde did not chase the loudest artificial intelligence headline. It went after the quiet, persistent pain of software adoption. It grew with discipline, extended its Series A to roughly $30M, and now brings total funding to about $80M. Each round earned, not inflated.
There is something elegant about a company named Guidde becoming the guide for both people and machines. In a market obsessed with speed, they focused on understanding. And understanding, when productized, compounds.
