In a world where cloud cost optimization usually means a dashboard full of yellow alerts, half-baked recommendations, and a PDF from finance nobody reads, Datafy just closed a $20 million seed round to prove one thing: real optimization doesn’t need a babysitter.
Born from the brains behind E8 Storage and AWS’s own storage stack, Datafy is what happens when three veterans walk away from Big Cloud with the receipts. Zivan Ori, former co-founder and CEO of E8 Storage (acquired by AWS in 2019) and former Director of Software Development for EBS at AWS, knows this terrain like a war map. Ziv Serlin, his co-founder and now COO, built architecture at E8 and carried it forward as Principal Engineer at AWS. And Yoav Ilovich, CPO and Talpiot alum, cut his product teeth at Taboola and Pagaya before advising blockchain-native startups. Together? They’ve built a platform that doesn’t recommend, it acts. In real time. With zero downtime. Zero code changes. And up to 50% savings on AWS EBS volumes, no performance tax.
That’s not a feature list. That’s a battle plan. Datafy ships a SaaS control plane and ultra-lightweight sensors that live inside your AWS account and right-size storage on the fly. The AI doesn’t guess. It knows. It watches usage patterns and trims excess like a hedge fund manager in Q4.
Bessemer Venture Partners led this $20M round, with Insight Partners doubling down from their initial $6M seed check in 2024. That’s $26 million in total, big faith in a lean product with no fluff and no fear. And with logos like Via and H2O.ai already reporting 40%+ savings and zero service interruption, the proof’s in the production workloads.
They aren’t pitching dashboards. They’re selling silence, no alerts, no alarms, no human-in-the-loop approval flows. Just clean, continuous optimization that lets DevOps sleep and FinOps smile.
Datafy isn’t just riding the cloud wave. They’re rerouting the plumbing underneath it. And they’re doing it without pontificating about disrupting storage. They just automate what no one wants to do and do it better than anyone has.
This is cloud infrastructure tuned like a Porsche, fast, quiet, and fully autonomous.
Congrats to Zivan Ori, Ziv Serlin, and Yoav Ilovich for building something that finally respects both the engineer’s time and the CFO’s bottom line. And to Bessemer Venture Partners and Insight Partners for backing real engineering in a market bloated with guessware.
Keep your dashboards. Datafy’s coming for your EBS line item, and it’s not asking twice.
