In San Francisco’s ad-tech chaos, AdsGency isn’t another startup chasing metrics, it’s the system rewriting them. Founded in 2023 by Bolbi Liu, the company just secured $12M in seed funding led by XYZ Venture Capital, joined by Streamlined Ventures, HF0, Hat-Trick Capital, Index Ventures, Amity Ventures, and several angels. The raise, announced October 20, 2025, lifts total capital to $15M and primes AdsGency for a hiring sprint across engineering and go to market.
Bolbi Liu built AdsGency after years of translating data into dominance. At Amazon Web Services, she led the MarTech platform that drove $500M in incremental ad revenue. At DiDi Global, she engineered the internal ad engine that boosted efficiency by 47% and delivered $200M in growth. Before that, she cut her teeth as a machine learning engineer at Sina Weibo and held technical roles at Intel and Bank of America. She holds a master’s in Mathematics and Data Science from Georgia Tech and is advancing through USC’s EMBA program.
AdsGency’s product lives up to its name, an autonomous advertising agency powered by large language models. Its platform functions as an agentic operating system for advertisers, automating strategy, content generation, placement, optimization, and analytics. It blends Snowflake and Salesforce integrations to transform first- and third-party inputs into proprietary zero-party intelligence. Campaigns plan, test, and iterate themselves, producing an average eight-times return on ad spend for clients such as TAL Education, Halliday, Pika, and Mobvoi.
In less than a year, AdsGency scaled to $5.3 million in annual recurring revenue and over 10,000 businesses served. Clients collectively generate more than $250M using the platform and have produced 250,000 ads through it. With a lean team of 15, the company’s global footprint stretches from Korea to Europe to India, built entirely through referrals and results.
Behind the momentum stands an advisory bench with signal power. Camille Ricketts of XYZ Venture Capital, known for shaping Notion’s early marketing and founding First Round Review, joins alongside Kim Hughes, a 20-year communications veteran guiding AdsGency’s market narrative. Together, they frame an operation where campaigns aren’t managed, they manage themselves.
The timing is brutal and brilliant. The global advertising market will hit $1.17T next year, with nearly 80% of spend already algorithmic. AdsGency isn’t chasing that future, it’s building the infrastructure it runs on. If traditional agencies sell time, AdsGency sells precision. Its agents don’t rest, don’t stall, and don’t wait for approval. They just execute. In a market obsessed with impressions, AdsGency delivers one that lasts.
